Privacy Policy

Privacy Policy

We highly value your trust and recognize the critical importance of safeguarding your information and ensuring secure transactions. This Privacy Policy outlines how BuildApps and its affiliates (collectively referred to as "," "we," "our," or "us") collect, use, share, and process your personal information through our website and related platforms (collectively referred to as the "Platform").

By accessing or using our Platform, providing your information, or availing our products/services, you expressly agree to abide by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions. Your use of our Platform implies your consent to be governed by the laws of India, including data protection and privacy laws. If you disagree, kindly refrain from accessing or using our Platform.

Information Collection

When you engage with our Platform, we gather and store the information you voluntarily provide. While some sections of our Platform do not require information sharing for browsing, certain services, products, or features may necessitate data input. We indicate required and optional fields where applicable. You have the choice to abstain from sharing information by not using specific services, products, or features.

We may track your purchasing behavior, preferences, and other details provided on our Platform to conduct internal research on user demographics, interests, and behavior. This aggregated information helps us better understand, protect, and serve our users.

Your personal information (like email address, delivery address, name, phone number, credit/debit card details) is collected when setting up an account, making transactions, participating in events/contests, or interacting on our message boards or social media channels. We use this data for various purposes, including sending offers based on your interests and previous orders.

Correspondence sent to us (like emails or letters) or shared by other users/third parties concerning your activities on the Platform might also be collected and stored in dedicated files.

Use of Your Information

We utilize your personal information to deliver requested products/services, offer marketing choices, assist sellers/business partners, enhance customer experience, resolve disputes, protect against fraud, comply with legal obligations, and provide updates on offers, products, and services. Additionally, your information might be used for research and analysis.

With your consent, we may access SMS, instant messages, contacts, location, camera, photo gallery, and device information. Certain services/products might require additional details such as PAN, GST Number, Government-issued ID cards/numbers, and Know-Your-Customer (KYC) information.

We collect demographic/profile data and analyze user activity to improve our product/service offerings and provide a customized experience. Your IP address is used for server diagnostics and to gather broad demographic data.


Our Platform utilizes cookies to analyze web page flow, measure promotional effectiveness, enhance trust and safety, and offer features like password retention. Most cookies are session-based and do not contain personal information. You can manage your cookie preferences via your browser settings. We also use cookies from third-party partners like Google Analytics for analytical and marketing purposes.

Sharing of Personal Information

We may share personal information internally within, with affiliates, and third parties like credit bureaus or sellers/business partners to facilitate services, conduct checks, market products, analyze data, provide customer support, or comply with legal requirements. We might disclose personal information in response to legal processes or to protect rights, property, or safety.

In case of mergers, acquisitions, or business reorganizations, personal information may be shared/sold with another entity, subject to the terms of this Privacy Policy.

Links to Other Sites

Our Platform may contain links to other websites or applications that collect personal information. We are not responsible for the privacy practices or content of these linked websites.

Security Measures
We employ reasonable physical, electronic, and procedural measures to safeguard your information. Our secure server is available when accessing your account information. Once we have your information, we diligently follow security protocols to prevent unauthorized access. However, using the Platform entails acknowledging the inherent security risks of transmitting data over the internet and the World Wide Web, which may not always guarantee complete security. Hence, certain inherent risks persist in using the Platform. Users hold the responsibility of safeguarding their account login and password records.


We provide the option to opt-out of receiving non-essential (promotional/marketing-related) communications. You can manage your notification preferences through the provided Platform functionalities.

Advertisements on Platform

Third-party advertising companies serve ads based on your browsing activity. You have the choice to opt out of personalized advertising through your device's settings.

Children Information

​Use of our Platform is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872. We do not knowingly solicit or collect personal information from children under the age of 18 years. If you have shared any personal information of children under the age of 18 years, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy.

Data Retention

We uphold your personal information in compliance with relevant laws, for a duration necessary for the initial purpose of its collection or as mandated by law. However, we might maintain information linked to you in cases where it's essential to prevent fraud or potential abuse, protect BuildApp's legal rights, defend against legal claims, or fulfill legal obligations or other legitimate purposes. Additionally, we may retain your data in an anonymized format for analytical and research endeavors.

Your Rights

You have the right to access, correct, update, and delete your personal information through Platform functionalities. Withdrawal of consent may affect Platform access or service provision, subject to this Privacy Policy and applicable laws.

Your Consent

By using our Platform or providing your information, you consent to the collection, use, storage, and processing of your information in accordance with this Privacy Policy. You consent to receiving communications from us through various channels.

Changes to this Privacy Policy

Please check our Privacy Policy periodically for changes. We may update this Privacy Policy to reflect changes to our information practices. We will alert you to significant changes by posting the date our policy got last updated, placing a notice on our Platform, or by sending you an email when we are required to do so by applicable law.

Customer Support

For queries or complaints related to personal information collection/usage, contact us at

Last Updated on 29th Dec 2023.